Perpetuating a millenary tradition of cultural production, RCU cultural retail outlets provide AlUla visitors with a tangible memento of their visit which speaks to AlUla’s legacy of cultural heritage, artistic expression and creativity continuity.

Cultural Retail outlets are located at Hegra, Old Town, Al Jadidah, Jabal Ikmah, AlUla Airport and various temporary exhibitions and events.

Cultural retail is emerging as an engine of creative industry - delivering high quality products for the enrichment of their creators and the purchaser.

A highlight is the ‘Inspired by AlUla’ range - a curated collection of bespoke retail, which celebrates AlUla’s legacies of art, heritage and nature. From the sculpture of ancient Arabian Kingdoms to the spectacular landscape of this crossroads of civilisations, the range interprets the essence of AlUla’s aesthetics into coveted products made in collaboration with specialist designers and the AlUla agriculture and artisan community - supporting their industries and enriching the lives of all who encounter their produce and craft.

The Cultural Retail Stores can be found throughout AlUla and in fact, the range was even displayed within the Saudi Pavilion at Expo 2020 Dubai.